Work

Projects & Case Studies
Built on Real Budgets

Performance marketing and creative strategy work — academic projects, live campaigns, and everything in between.

Meta Ads — Tunisia & IIDE
Meta Ads Lead Generation
Tunisia & IIDE — Meta Ads Campaigns

Paid media strategy and execution on Meta for two distinct clients — a Tunisia-based brand and IIDE, India's leading digital marketing institute.

Perfora Media Planning
Media Planning D2C
Perfora — Rs. 1 Crore Media Plan

Full-funnel media plan for Perfora — a D2C oral care brand — covering channel mix, budget allocation, and audience strategy across a Rs. 1 Crore plan.

Confect Google Ads
Google Ads E-commerce
Confect — Google Ads Campaign

Google Ads strategy for Confect covering Search, keyword architecture, and campaign structure built around intent and conversion.

R-Elan Social Media Strategy
Social Media Strategy
R-Elan — Social Media Strategy

End-to-end social media strategy for R-Elan — Reliance's fabric brand — covering content pillars, platform strategy, and audience engagement framework.

Fast & Up Digital Marketing
Digital Marketing D2C
Fast & Up — Digital Marketing Foundation

Digital marketing foundation strategy for Fast & Up — a D2C sports nutrition brand — covering brand positioning, content strategy, and channel planning.

Dwij Brand Content Strategy
Brand Content Strategy
Dwij — Brand Content Strategy

Brand content strategy for Dwij — defining content pillars, tone of voice, and a storytelling framework aligned to their brand positioning.

Bluecat Paper Content Strategy
Content Strategy Sustainable
Bluecat Paper — Content Strategy

Content strategy for Bluecat Paper — a sustainable paper brand — covering content themes, platform priorities, and audience targeting approach.

Gabit Organic Social Media Strategy
Social Media Organic
Gabit — Organic Social Media Strategy

Organic social media strategy for Gabit — covering content calendar, platform strategy, community engagement, and growth framework without paid spend.

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